While AI is today’s biggest buzzword, a staggering percentage of AI proof-of-concepts never reach full deployment. This session cuts through the hype to explore how banks are shifting from mere “digital enablement” to true “intelligent engagement”. By moving past standard pilots to focus on “proof of impact,” attendees will learn how to turn data into measurable revenue, efficiency, and long-term customer loyalty.

Key Takeaways from the Session:

• The AI Reality Check: Discover why more than half of AI projects fail to deliver real impact, often due to fragmented data and rigid legacy systems.

• The Four-Layer Framework: Learn how to successfully build an “AI-First” bank by investing in a Customer Engagement Layer, an AI-Powered Decisioning Layer, a Core Technology/Data Layer, and a cross-functional Platform Operating Model.

• Cultivating a “Knowledge Garden”: Understand the importance of moving beyond a standard data hub to build a growing “knowledge garden”—a dynamic data ecosystem that accurately captures a customer’s true lifestyle to enable proactive, contextual recommendations.

• Retail & SME Transformation: Explore specific use cases, from frictionless facial recognition payments and gamified wellness rewards for retail users, to automated invoice discounting and pre-filled tax document approvals for SME clients.

• Measurable ROI: Review the real-world impact of embedded AI, including 60% faster onboarding, a 25-30% reduction in contact center volumes, and a 15% improvement in retention.

Why Watch? If you are ready to transition your bank’s mindset from product-centric to customer-centric, this session provides a proven blueprint for using AI to create “Super App” experiences, unlock new fee-based revenue streams, and deliver a truly frictionless omnichannel journey.